Professional Experience

ABI-LAB

ABI-LAB is a biotech incubator that provides flexible lab space for life science companies in the Greater Boston area.

As the Marketing & Operations Coordinator, I was responsible for increasing brand visibility, promoting events, creating marketing materials, and communicating our offerings to multiple audiences.

Problem

ABI-LAB wanted to increase visibility among biotech companies searching for laboratory space in the Boston area

Solution

Designed a targeted LinkedIn campaign focused on reaching biotech founders, scientific leaders, and growing life science companies in the Greater Boston area

Results

Digital marketing analytics dashboard showcasing metrics for February 1 to February 28, 2026, including impressions, reactions, comments, and reposts, with line graphs depicting daily performance trends.
A scientist in a laboratory, wearing a white lab coat and purple gloves, working with laboratory equipment and test tubes. The image is part of an advertisement for ABI-LAB, highlighting flexible lab space, with a green button labeled 'Schedule a Tour' and a call to action to schedule a lab tour.

Problem

ABI-LAB needed a stronger social media presence to increase visibility and engage the Massachusetts life sciences community.

Solution

Developed and executed a consistent LinkedIn strategy featuring company awards, tenant spotlights, and event announcements.

Results

+146.6% impressions, +49.3% reactions, +160% comments, +133.3% reposts

Event flyer for ABI-LAB's 4th Annual Block Party on June 3, 2026, from 4:00 to 7:00 pm at 22 Strathmore Road, Natick MA, featuring remote control racing, yard games, ice cream, music, and more, with sponsor logos at the bottom.
Group photo of three men in suits standing inside ABi-LAB facility, with ABi-LAB logo on wall behind them. Exterior images of modern lab and office building with parking lot, landscaping, and clear sky.
Photos from an ABI-LAB Block Party with a large crowd outside the building, and people inside at tables, enjoying the event.
Aerial view of a modern, multi-story laboratory building with white exterior and large windows, surrounded by parking lots and trees, with the ABI-LAB logo overlaid on the lower right corner.

Problem

Prospective tenants needed a clear understanding of ABI-LAB’s facilities, resources, and value

Solution

Created a branded presentation highlighting lab spaces, amenities, and membership benefits

Results

Provided the BD team with a professional sales tool to tour conversions

Exterior of a modern biotech campus building with the ABi LAB logo and sign reading "Biotech Campus".
Sign for an innovation lab with laboratory equipment including cell imaging, flow cytometry, sequencing, and PCR machines. A photograph shows a woman working at a lab bench with lab supplies and equipment.
Information board about ABI-LAB biotech campus, showing images of laboratory and office spaces.
Comparison of four ABI Lab buildings with images and descriptions of each. ABI Lab 1, 17,000 sq ft, private lab suites, infrastructure for BSL-1. ABI Lab 2, 68,000 sq ft, configurable lab spaces, infrastructure for BSL-1 and BSL-2. ABI Lab 3, 35,000 sq ft, modular lab suites, infrastructure for BSL-1 and BSL-2. ABI Lab 4, 20,000 sq ft, lab and office space, infrastructure for BSL-1.
Company brochure for ABI-LAB's Oasis Lease, highlighting amenities such as free parking, EV charging stations, snacks, and coffee; certifications allowing regulatory support; IT systems and firewalls; private meeting spaces; backup generators; maintenance services; utilities including electricity, gas, water, and CO2 systems; and equipment like foundation tools and lab access.
Contact information for ABI-LAB on a building background, including website, phone number, email, and address in Natick, Massachusetts, with a logo featuring green and blue diamonds.
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